PUMA partners with buildOn Bay Area


buildOn and PUMA have partnered together in support of underprivileged youth in the Bay Area. With the help of the 34th America’s Cup customers, Puma recycled approximately 40,000 PUMA polybags into four park benches for buildOn schools.

PUMA used the 2013 America’s Cup Finals in San Francisco as an opportunity for an initiative to recycle plastic polyethylene bags while also engaging PUMA customers around sustainability. The park benches are now situated at June Jordan High School and the International Studies Academy in the San Francisco Bay Area.

The San Francisco Bay Area is one of six U.S. regions in which buildOn has after school programs. In one month over 500 students will be engaged in buildOn, contributing service hours to their community. To date, buildOn Bay Area students have completed 186,672 service hours.

PUMA is buildOn’s first athletic company partnership, furthermore making a unique in-kind donation to buildOn’s U.S. Programs. Jay Hirschton, buildOn’s West Coast VP, states, “This is visual reminder of what happens when students, teachers and corporations gather around service either locally or abroad. Together we can truly make a difference.”